Aston Martin Aramco Formula One Team is proud to welcome ELEMIS as its first Official Skincare Partner. This multi-year collaboration combines cutting-edge beauty innovation with the high-performance world of Formula One. This partnership marks a new chapter for both brands, uniting the world of luxury skincare with the thrill of motorsport.
For decades, ELEMIS has been at the forefront of skincare, blending time-honoured treatments with next-generation technology and clinically proven formulas. Known for its commitment to empowering communities with confidence, the brand now seeks to extend its reach into the high-octane world of Formula One. This move reflects the growing inclusivity within the sport, as recent studies show 41% of Formula One fans are women, with the fastest-growing demographic being women aged 16 to 24. ELEMIS aims to play a key role in this shift, amplifying diversity while aligning with Aston Martin Aramco’s Make A Mark responsible business strategy, which advocates for positive change through the power of sport.
Aston Martin Aramco’s commitment to sustainability finds a like-minded partner in ELEMIS. The brand is recognized for its eco-conscious practices, including sustainable sourcing and environmentally friendly product development. As the first B Corp-certified company to partner with the team, ELEMIS will bring its sustainability standards to a global stage, complementing the team’s ongoing dedication to responsible environmental stewardship.
The partnership kicks off with a suite of exclusive, limited-edition ELEMIS product collections, providing fans and VIPs with unique offerings. ELEMIS will also elevate the Aston Martin Aramco Paddock Club Suite experience by offering trackside guests a chance to indulge in rejuvenating ‘pitstop’ treatments. At the Monaco Grand Prix in May, ELEMIS will debut a pioneering spa experience aboard the luxurious Aston Martin Aramco yacht, setting a new standard for wellness in motorsport.
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Jefferson Slack, Managing Director of Commercial at Aston Martin Aramco Formula One Team, expressed his enthusiasm for the partnership, stating:
“We are thrilled to welcome ELEMIS to the Aston Martin Aramco family. As a brand synonymous with innovation and excellence, ELEMIS is a natural fit as we enter the 2025 season. This marks a significant milestone in how we engage with our fans, and I’m excited to see how it will open new avenues for both our brands.”
Jessica Hawkins, Head of F1 Academy and Driver Ambassador at Aston Martin Aramco Formula One Team added:
“Today is an exciting day as we announce ELEMIS as our Official Skincare Partner. Formula One stands as the pinnacle of performance, and ELEMIS’ commitment to excellence in skincare perfectly complements that. As a woman in motorsport, promoting inclusivity is incredibly important to me, and it’s inspiring to see ELEMIS share that focus—both in its partnership with us and its broader strategy.”
Séan Harrington, Co-Founder & CEO of ELEMIS, reflected on the significance of the collaboration:
“Becoming the first Official Skincare Partner of Aston Martin Aramco is an exciting and meaningful milestone for ELEMIS. This multi-year partnership brings together two iconic British brands with a shared commitment to pushing the boundaries of performance and innovation. This is a pioneering partnership in Formula One, and we are excited to work together to shift perceptions, empower individuals, and create an unparalleled lifestyle experience.”
Together, Aston Martin Aramco and ELEMIS are set to redefine the boundaries of performance, beauty, and sustainability, creating a lasting impact on the Formula One world and beyond.
